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Discover Halifax is a non-profit, membership-based marketing and sales organization in partnership with the Halifax regional government, the Hotel Association of Nova Scotia and participating industry members. We are grateful to our many partner organizations who work collaboratively to make the Halifax region a better place to live, work and visit.

Since its inception in 2002, Discover Halifax’s goal is to promote Halifax as a destination of choice for leisure and business travellers.

Halifax welcomes 5.3 million overnight stays each year, who spend over $1 billion. Halifax alone represents over 54% of all visitation to Nova Scotia, and 34,000 people are employed in the tourism industry.

VISION

Globally recognized as the favourite city in Canada.

MISSION

We seek to maximize economic and social benefits derived from the tourism industry for the benefit of the people who live, visit, and invest in our region.

We do this by showcasing the best of our region to the world, and through collective impact, we seek to shape the future of our industry through good planning, investment, and design.

Industry Impact

Learn how Discover Halifax is working with our industry partners to drive growth.

Learn More